Becoming Heroines


About the Book

Within every woman lies a powerful healer. She is an ageless and resilient force for good, in her own life and in the broader world.

This is how you find her.

You were born with massive reservoirs of strength, confidence, and creativity. But oppressive structures that keep you “in your place” have disconnected you from your natural gifts. The decision to recover and reclaim your latent ability follows a path forged by myth and legend: the heroine’s journey. Becoming Heroines is your guide to inner rebirth, opening the closed doors in your heart, shining a light on dark places, and ultimately, unleashing your full power.

For decades, Elizabeth Cronise McLaughlin has been the go-to mentor for women who’ve wasted years playing by traditional rules and are ready to break away. Now she’ll lead you on a journey of radical personal transformation, starting by healing the painful memories that hold you back from living to your fullest capacity. You’ll ditch the individualist values that pit women against one another and confront any internalized bias contributing to systems of oppression. And joining with the growing revolution, you’ll lend your voice to those repairing the wounds of history and building a future of freedom and justice for all.

More than your average leadership manual, Becoming Heroines is an invitation to claim your rightful role as the heroine of your own journey. For any woman ready to live out her values more radically, rise from the ashes of trauma and grief, and lead us all to a better world, the journey begins.

Learn more about The Gaia Project for Women’s Leadership here.
Subscribe to Elizabeth’s Substack here.
Learn more about Elizabeth’s Daily Broadcast here.


Amazon July Pick for Best Nonfiction

“This book is a profound roadmap for how whole systems of oppression can die if we choose to do the work. It speaks directly to why we, as women and across the multitude of our diversities, need to collaborate and conspire to build a better future together, because none of us are free until all of us are free.”
— LaTosha Brown, co-founder of Black Voters Matter Fund

“An inspiring, empowering clarion call and guide to become the heroines we were meant to be.”
— Debra Messing, actor and activist

Elizabeth Cronise McLaughlin / Photo Credit: Marisa Leigh

About Elizabeth

Elizabeth Cronise McLaughlin is the CEO of Gaia Project Consulting, LLC, a worldwide executive coaching and consulting firm, as well as the Founder of The Gaia Project for Women’s Leadership. She has been featured in major media such as CNN,, The Huffington Post, and The New York Times. She has taught courses to thousands of executives worldwide, including at Columbia Law School and on behalf of Emerging Women Live. She speaks routinely in corporate and non-profit environments. Becoming Heroines is her first book.

Learn more about The Gaia Project for Women’s Leadership here.
Subscribe to Elizabeth’s Substack here.
Learn more about Elizabeth’s Daily Broadcast here.

Events and Appearances

July 22, 2021, 12pm PT / 3pm ET

WNORTH Presents “Just Published” with Elizabeth Cronise McLaughlin
A virtual event celebrating Becoming Heroines
Attend/Watch here »

July 22, 2021, 4pm PT / 7pm ET

Warwick’s Books Presents Elizabeth C. McLaughlin
A virtual event in conversation with Tanya Selvaratnam
Get the details here »

July 26, 2021, 3:30pm PT / 6:30pm ET

Becoming Heroines: Elizabeth McLaughlin in conversation with Eve Rodsky
Join Elizabeth McLaughlin and Eve Rodsky in conversation about Becoming Heroines
Register here »

August 6, 2021, 9am PT / 12pm ET

The Female Quotient
A virtual event celebrating Becoming Heroines

August 18, 2021, 12pm PT / 3pm ET

The Jane Club
A virtual event celebrating Becoming Heroines



Contact Penguin Speaker’s Bureau.
More info here »


Olivia Decker

Kathleen Carter
Kathleen Carter Communications,


Wendy Sherman
Wendy Sherman Associates, Inc.

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